Downtown Denver, mountains in background image

Colorado Tourism Office
Statewide Destination Stewardship Plan Development

June 2023 – Present

Our work with the Colorado Tourism Office continues as the agency broadens its focus on the statewide health of the tourism industry and the development of a statewide destination stewardship plan and eight complimentary regional stewardship plans. As the tourism industry continues to grow, it is important to address tourism and its impacts on natural resources, communities, and social and cultural heritage. By working on a holistic approach to stewardship, Colorado can ensure that the tourism industry continues to thrive in a sustainable and responsible manner.

Partnering with Solimar International and a collection of leading tourism consultants, our team’s project scope is to identify and build on existing statewide and regional stewardship efforts to create a multi-year framework for tourism management. Project work utilizes research; stakeholder engagement; leveraging and building partnerships; global sustainability best practice; monitoring and evaluation; and education and engagement to produce actionable plans.